Thursday, March 27, 2008

Who's Watching Your Book Trailer on YouTube? Now You Can Find Out


YouTube has announced a new free tool, YouTube Insight, that will let people who upload videos -- including book trailers -- to the video-sharing site see detailed information about who is viewing the video, where and when. The reports (think of Google Analytics) will be available only to the individual or organization uploading the video.

This means that authors who post their book videos on YouTube will have access to valuable information they can use to refine or adjust their book promotion plans. If you've got a video on YouTube, here's how you use this tool now: Click under the "About this Video" button under "My account > Videos, Favorites, Playlists > Manage my Videos." Once you do this, come back and tell us what you learned by using the "comments" feature here.

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