Thursday, June 10, 2010

Vocus Acquires Shankman's HARO

Press release distribution company Vocus, which owns one of my favorite press release distribution services, PRWeb*, announced today that it has acquired HARO. HARO -- "help a reporter out" -- is publicist Peter Shankman's service that connects journalists with sources. Shankman has done an admirable job of building his ProfNet copycat into an impressive source of income for his business. While financial terms weren't disclosed in the Vocus announcement, we can assume that Shankman did very well.

I'm looking forward to seeing what Vocus will do with the service. I'm sure they're smart enough to keep it free.

*affiliate link

No comments: